Nourish
App Design
Nourish was designed as a response to rising grocery costs and limited access in food deserts, aiming to reframe affordability and convenience as essential services rather than privileges.
Independently led concept development, product vision, and visual direction, positioning the app as both a functional tool and an advocacy-driven brand.
Low Fidelity Wireframes
The app design enables side-by-side price comparisons across multiple grocery stores, highlights the most affordable options, and integrates a delivery service to reach users with limited physical access to food. Clear interface hierarchy and approachable visual language were used to keep cost transparency easy to understand and actionable.
Nourish demonstrates how product design and marketing strategy can intersect to address systemic challenges, using clarity, empathy, and accessibility to support informed choice and expand access to essential resources.
User Testing
User Journey Simulation
