Svea
Video Story
The piece was shaped around capturing an artist’s process and perspective in a way that felt intimate and reflective, aligning the visual language with the artist’s rhythm.
Sole responsibility for video and audio production/editing, including interview, sequencing footage, and setting the overall pace and mood of the story.
The final edit combines observational footage with interview moments to reveal the artist’s process and craft. Soft pacing, restrained transitions, and intentional framing were used to mirror the artist’s energy while maintaining a cohesive visual narrative.
The project demonstrates how video editing and art direction can work together to communicate personal brand values and creative identity, using mood, rhythm, and storytelling to build connection rather than overt messaging.
